Note:  Title tags are dynamically generated for Local Ranking Service Area Pages. If editing or rewriting is needed, it has to be done at the formula level. The output should appear as follows: 

• Title Tag:  Keyword | City, ST | NOB
• Title Tag Example: Basement Remodel | Media, PA | ACE Construction & Roofing
• If the title tag is too long, remove punctuation and vertical pipes first. Then remove the NOB. Give priority to the keyword and City, ST
• Meta Desc: 
• Primary CTA [NOB] for your specific keyword phrase, specific keyword phrase, specific keyword phrase.  (as used on homepage meta description)
  -OR-
• Visit NOB or call to schedule appointment/service/etc for your specific keyword phrase, specific keyword phrase, specific keyword phrase.  (as used on homepage meta description)
  -OR-
• Schedule / request your _________ (form type - appointment, case review, estimate, consultation, etc.) or call to speak with our staff / team / representatives / doctors / lawyers, etc.

Note:  Meta Descriptions are dynamically generated for Local Ranking Service Area Pages. They should be edited for clarity and character count.

Note:  Geo Pages follow the formats listed below. Use the City, ST or Geo Location of each Geo Page for its title tag: 

• Title Tag:  Product / Service Keyword | City, ST | NOB
• Title Tag Examples:
• HVAC Repairs| Drexel Hill, PA | Joe's Plumbing
• Roadside Assistance | Kent County, DE | Joe's Towing
• If the title tag is too long, remove punctuation and vertical pipes first. Then remove the NOB. Give priority to the keyword and City, ST
• Meta Desc: 
• Primary CTA [NOB] for your specific keyword phrase, specific keyword phrase, specific keyword phrase.  (as used on homepage meta description)
  -OR-
• Visit NOB or call to schedule appointment/service/etc for your specific keyword phrase, specific keyword phrase, specific keyword phrase.  (as used on homepage meta description)
  -OR-
• Schedule / request your _________ (form type - appointment, case review, estimate, consultation, etc.) or call to speak with our staff / team / representatives / doctors / lawyers, etc.